Tag: quick ROI

  As the San Francisco reporter for The Next Web, I attend a lot of events. Sometimes multiple events in a single day. From keynotes, to fireside chats, to demo days, to roundtables about apps and market penetration, they all want the press to be there covering the onstage antics. But, not all events are created equal. While some make coverage a relatively painless process,…

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Paying attention to these three best practices will make sure you’re headed down the right path. You’ve put in a lot of work to get visitors to your website. You’ve created a simple, engaging website that is easy for your customers to navigate. You’ve incorporated responsive design to ensure that it’s mobile friendly. Keywords have been sprinkled throughout the copy to give the site a…

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A new study reveals people don’t want to socialize with a sleep-deprived person. It turns out, the concept of beauty sleep is not just clever marketing from cosmetics makers. According to a recent study published in the Royal Society Open Science Journal, not getting enough sleep makes you less attractive, less healthy and damages your social appeal. The study discovered that sleep deprivation and looking…

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The startup world is an endless sea of strategies, goals, objectives and to-do’s that relentlessly grows the deeper you delve into it. Maybe it’s the “entrepreneurial way,” but the grand-slam approach of setting a single, massive goal for the year poses more hardship than ease for the simple fact that too much is oftentimes just that — too much. After all, putting forth an all-out effort…

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Success makes life easy but there is no easy path to success. Difficult times forge strong character, but that doesn’t make enduring hardship any easier. Humans are predisposed to avoid hardship and run away from uncertainty. However, the elements that we fear are the same ones that forge. They forge character, resilience, decision making and all those “things” that ultimately separates winners from losers. Just think…

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The courage to leap into entrepreneurship is a waste without the resolves to see the journey through. Entrepreneurship is a roller coaster of self. The self-confidence to try something different, the self-doubt as to whether or not you’ll succeed, the self-preservation of hustling every day. It’s a complete and utter mind game. As an entrepreneur struggling to get ahead, it would be easier to get…

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Paid advertising can be a great way to guide more traffic to your site and increase business, however it can be an expensive endeavor if you don’t really know what you are doing. This article tackles the three most popular platforms for online advertising, and whether they are worth it for small businesses to invest in. Find out everything you need to know about using…

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The average person spends nearly four hours a day watching television. With the rise of social media, smartphone apps and other tech distractions over the past few years, people seem to be slowing down on the amount of time they spend watching TV. However, that doesn’t mean they’re still not spending much of their day looking at the television screen. 1. TV The average person…

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If you become an entrepreneur just because you see it as a shortcut to “get rich,” you may need to rethink your priorities. However, entrepreneurship does offer significant potential. Entrepreneurship is a manifestation of the American dream. Anyone, with the right idea and enough hard work can become successful, the saying goes. And, indeed, we constantly see images of multi-billionaires, like Mark Zuckerberg and Richard Branson,…

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How to run a business and keep adding tools to your toolbox at the same time. Every business owner has to wear a lot of different hats. For most entrepreneurs, education is a big reason for success. Yet, those same businesses often cut their own education programs. So how do you keep that momentum going and find time for education when you run a company? Check…

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