Tag: Millennials

  As the San Francisco reporter for The Next Web, I attend a lot of events. Sometimes multiple events in a single day. From keynotes, to fireside chats, to demo days, to roundtables about apps and market penetration, they all want the press to be there covering the onstage antics. But, not all events are created equal. While some make coverage a relatively painless process,…

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Converting window shoppers into buyers is just a matter of psychology. The lifeblood of any business, at the heart of success in any endeavor, is the existence of a compelling and irresistible offer. Whatever it is that you decide to peddle, whether it’s a product, service or information, the better you are at crafting the offer around it, the more likely you’ll be to succeed….

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Content is king but no king rules without courtiers. The internet has made the task of managing a brand reputation much more complex. Each and every company has an image to build, protect and preserve. News can spread these days within seconds — both good and bad. The internet has also set a new standard in terms of business to consumer relationships. In fact, 88 percent…

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Even the best ideas must be presented in a way the listener will understand and remember. Effective communicators rely on structure. You may be the smartest person in the room, but if you can’t communicate what you know, you’re not of much value to others. The million-dollar ideas inside your head are worthless if you’re unable to express them to potential partners and investors. Communication is…

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A new study reveals people don’t want to socialize with a sleep-deprived person. It turns out, the concept of beauty sleep is not just clever marketing from cosmetics makers. According to a recent study published in the Royal Society Open Science Journal, not getting enough sleep makes you less attractive, less healthy and damages your social appeal. The study discovered that sleep deprivation and looking…

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The TV personality may want to rethink his leadership style. If you think your boss is tough, be happy you don’t work for television personality Steve Harvey. Harvey — who stars in the upbeat daytime talk show full of jokes and relationship advice The Steve Harvey Show — is known for his silly, out-there personality. However, what’s on the screen is definitely not what you…

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In the last few years, there has been a consistent growing of the app market. Usage and downloads of the apps have increased tremendously. The smart phone industry is still witnessing a growth and developers are looking at more app monetization strategies. What complements it is the fact that most people use mobile apps – most of these apps are free of cost and easy…

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Success makes life easy but there is no easy path to success. Difficult times forge strong character, but that doesn’t make enduring hardship any easier. Humans are predisposed to avoid hardship and run away from uncertainty. However, the elements that we fear are the same ones that forge. They forge character, resilience, decision making and all those “things” that ultimately separates winners from losers. Just think…

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If you become an entrepreneur just because you see it as a shortcut to “get rich,” you may need to rethink your priorities. However, entrepreneurship does offer significant potential. Entrepreneurship is a manifestation of the American dream. Anyone, with the right idea and enough hard work can become successful, the saying goes. And, indeed, we constantly see images of multi-billionaires, like Mark Zuckerberg and Richard Branson,…

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How to run a business and keep adding tools to your toolbox at the same time. Every business owner has to wear a lot of different hats. For most entrepreneurs, education is a big reason for success. Yet, those same businesses often cut their own education programs. So how do you keep that momentum going and find time for education when you run a company? Check…

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