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Today, smart businesses are embracing mobile applications faster than any other type of new technology. Unfortunately, the high costs associated with developing an engaging mobile application prevent many businesses from embracing this technology and taking their business to the next level. Fortunately App.Rentals was created to solve this problem. Mobile applications represent the next logical step in the evolution of your business. Regardless of your…

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Join us for tips from Ketan Makwana, Dr. Karen Osburn and Ryan Mickler to help on your journey to self-discovery. It’s time to decide what it is you really want and go after it. Entrepreneurs have many roadblocks that will surface on the road to success, and their overall victory depends on their tenacity to carry on. In the top of the hour, Ketan Makwana…

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Some lessons are best learned through personal experience. Make the most of yours, and seek out mentors who can share their stories. I’ve been an entrepreneur for most of my life. I started an odd-jobs business in high school, founded a collectible comic-book business in college and launched my first capital-backed startup — an adventure-travel company — in my 20s. My entrepreneurial endeavors continue today. I’m in my…

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Mastering the art of giving will pay dividends. Here’s how to do it meaningfully. Creating strong relationships in business is vital to keeping projects alive, and it can sometimes be tough. But growing a network can also be as easy as a gesture of goodwill. Find that hard to believe? WeWork recently launched its Creator Awards, a program committed to giving $20 million in grants and…

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Reddit? Outbrain? Taboola? Have you considered these yet? It seems like these days everyone is running  Google AdWords and Facebook Ads campaigns. Those networks are great at producing results, but they aren’t the only good digital ad networks available. Below are three other types of ads also highly effective for many companies. If you aren’t already using these platforms to increase brand awareness and sales,…

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  As the San Francisco reporter for The Next Web, I attend a lot of events. Sometimes multiple events in a single day. From keynotes, to fireside chats, to demo days, to roundtables about apps and market penetration, they all want the press to be there covering the onstage antics. But, not all events are created equal. While some make coverage a relatively painless process,…

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Learn how to collect the right testimonials and get your business the social proof it needs to earn more customers. It’s a question that confounds many new and young startups, and even big, established businesses these days: “With all the competition and noise out there, how can I gain the attention of new, potential buyers? You have a great product. You’ve developed a stellar website….

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Converting window shoppers into buyers is just a matter of psychology. The lifeblood of any business, at the heart of success in any endeavor, is the existence of a compelling and irresistible offer. Whatever it is that you decide to peddle, whether it’s a product, service or information, the better you are at crafting the offer around it, the more likely you’ll be to succeed….

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A new study looks at exactly what employees think about their supervisors and what they would want to change about their jobs. We’ve all had bad bosses — uncommunicative, unpredictable, fear-inspiring people who can make employee morale in even the most productive workplaces dip to new, impressive lows. If you find yourself complaining about your supervisor’s leadership style, you’re far from alone, according to a…

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You can’t always get your way, and you can’t always give in to the other side. So, what are your options? As an entrepreneur, you’ll likely be involved in multiple types of negotiations and discussions: You’ll argue with your partners about upcoming business decisions. You’ll negotiate salaries with your newest employees. You’ll create mutually agreeable contracts with your clients, and you’ll attempt to resolve complaints both within…

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Content is king but no king rules without courtiers. The internet has made the task of managing a brand reputation much more complex. Each and every company has an image to build, protect and preserve. News can spread these days within seconds — both good and bad. The internet has also set a new standard in terms of business to consumer relationships. In fact, 88 percent…

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